Ulta Beauty’s Golden Hour campaign embodied the joys of summer through sun-kissed skin and a bronzed glow created with featured products. We wanted to inspire our audience to create their own golden glow looks and discover the unique offerings during a limited summer release.
Setting the foundation to help Ulta Beauty guests get the perfect ✨summer glow✨ for Golden Hour.
Social/Commercial Film + Social
ULTA
BEAUTY
ULTA BEAUTY
Setting the foundation to help Ulta Beauty guests get the perfect ✨summer glow✨ for Golden Hour.
Social/Commercial Film + Social
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Ulta Beauty’s Golden Hour campaign embodied the joys of summer through sun-kissed skin and a bronzed glow created with featured products. We wanted to inspire our audience to create their own golden glow looks and discover the unique offerings during a limited summer release.
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Collaborative Production with INK—MGMT with Amari Lilton (CW), Sebastian Walker (ECD), Bronson Farr (Director), and Amanda Ezechi (Producer).
CREDITS
AD: Nakita Simpson
CW: Amari Lilton
ECD: Sebastian Walker
Director: Bronson Farr
Producer: Amanda Ezechi
01.
CAMPAIGN FILM
Ulta Beauty’s Golden Hour campaign was a showcase embodying the joys of summer through sun-kissed skin and a bronzed glow created with featured products. We wanted to inspire our audience to create their own golden glow looks and discover the unique offerings during a limited summer release.
02.
HOW-TO FILMS
Social + Online Video
We shared quick tips on our hero products to help customers with MUA guidance on creating a custom glow-up.
